Minister Barr: Momentum continues after successful Centenary year
- Written by ACT Government
Released 08/02/2016
The latest update on the outcomes of the 2013 Centenary of Canberra shows that the year long celebrations has lead to a new buzz about our city, with an increase in interstate and international visitors to our city in the years following the celebration.
The number of overnight interstate and international visitors to our city grew to over 2.2 million in 2015, an increase in close to 100,000 overnight visitors since the Centenary year. We have also seen attendance at cultural venues and events continue to rise.
I have made it no secret that I want Canberra to become the world’s ‘Coolest little Capital’ – a destination city that people want to visit and stay. Since the Centenary, we have announced international flights to operate out of Canberra Airport – a move that will significantly boost our tourism sector.
The Centenary demonstrated that investment in major events will lead to increased tourism, driving economic growth and supporting employment sectors across the local community. Tourism institutions including the Canberra Theatre Centre have indicated that the Centenary year has helped sparked stronger participation levels from both the Canberra community and interstate travellers.
After a successful year of celebrations, the report shows that the Centenary also helped build the positive image and reputation of Canberra. Independent research shows that 90% of survey respondents felt proud or extremely proud of Canberra throughout 2013, and have continued to do so beyond the Centenary year. Showcasing Canberra as a city that is liveable, innovative, inclusive and confident throughout 2013 also established international recognition for Canberra and its role as the nation’s capital. A number of Centenary projects, including the Canberra Brasilia-Exchange and our international design competition CAPITheticAL, boosted our city’s international profile and has allowed us to develop new international partnerships.
The adoption of a range of Centenary projects including Boundless, The Centenary Trail, Fashfest, Parties at the Shops, Windows to the World and the National Arboretum demonstrates that the legacy of the Centenary will continue to be a part of our city well into the future.
The report is available online. Visit www.cmd.act.gov.au/functions/publications/c100-outcomes/c100-update
- Statement ends -
Section: Andrew Barr, MLA | Media Releases
